It is Good end online shopping will be a temptation for many people. Various businesses apply discounts and promotions if the purchase of the products is carried out from their On-line shop.
The acquisition of products with promotions at months without interest In online stores, the convenience of buying from home, either with a debit or credit card, are elements that influence people to decide to make their purchases in virtual stores.
The Good End is approaching and it is expected that at least 20% of the purchases made in that period of offers and promotions will be through electronic commerce.
So that the purchases made in this season of offers are successful and avoid being a victim of fraud when paying in an online store with your credit card it is important to look for security options that will help with this.
For example, the use of the virtual credit card, which can be activated from the app of the bank where this type of account is held; accept the terms and conditions and take into account that some institutions will ask to take a selfie to corroborate the identity of the user.
According to BBVA, when you activate the virtual credit card, you can make purchases over the Internet in a more secure way because a different card number is created than the physical card.
In addition, it also forms a different security code, dynamic and which changes in minutes, in some banks it is modified every three and in others it takes up to five minutes.
Another advantage of this type of virtual credit card is that they have the option of being temporarily activated or deactivated from the cell phone and thus reduce some type of fraud.
It is important to identify that in each institution the way in which the virtual credit card operates is different, but all have the purpose of protecting the information of their clients.
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Just last year the e-commerce during El Buen Fin exceeded 31,700 million pesosthat is, what represented 16.5% of the total sales reported on the dates of offers.
For this year, according to Héctor Tejada, president of the ConcanacoGiven the boom in internet purchases and which increased considerably during the pandemic, it is expected that 2 out of 10 purchases during the Good End will be online.
Daniel Beckerpresident of the Association of Banks of Mexico (ABM), highlighted that around 45% of banking users use digital devices and made a series of recommendations for those who will make purchases this Good End.
“We ask you to please try to use devices that reduce the possibility of fraud through digital mechanisms such as dynamic CVVs, the vast majority of banks already have them incorporated, as well as temporary PINs to make purchases online,” he said. .
The bank representative warned about virtual stores where false offers and promotions are placed, so it is important to flee and be suspicious of pages that sell cheap products and offers that are too good to be true. He also asked not to download applications from unknown stores and always have an antivirus.
It is a co-responsibility between bank users and banks and we have to work more and more so that there are no cyberfrauds and that a cyberattack is not mistaken”, he pointed out.
Becker highlighted that in addition to investing in technology against electronic fraud, banks work on financial education aspects to train customers and users on good prevention practices. “Broadening the scope of financial education is a way to empower them, to prevent them from being deceived, reduce fear and increase confidence in using the bank,” he said.
yuridia.torres@eleconomista.mx
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