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Border controls make it ‘nearly unattainable’ for M&S to get sandwiches into Paris shops

by souhaib
July 24, 2021
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Border controls make it ‘nearly unattainable’ for M&S to get sandwiches into Paris shops
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France’s draconian border controls make it ‘nearly unattainable’ for M&S to get sandwiches into Paris shops, retail large’s chairman reveals

  • M&S boss Archie Norman stated retailer is below menace in France because of controls 
  • Lorries are being turned away because of ‘byzantine’ rules on French border 
  • Sandwiches have a shelf lifetime of 48 hours and any delays imply fast expirey date 

By Neil Craven Deputy City Editor For The Mail On Sunday

Printed: 00:15 BST, 25 July 2021 | Up to date: 00:16 BST, 25 July 2021


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Draconian border controls in France are making it ‘nearly unattainable’ to get standard M&S sandwiches into its Paris shops, the retail large’s chairman has revealed.

Boss Archie Norman stated M&S is the largest retailer of sandwiches within the metropolis however lorries are being turned away due to ‘byzantine’ rules.

He stated the blockages are placing M&S’s French enterprise below menace, with solely two out of each three merchandise efficiently arriving in its 19 shops – principally in Paris and one in Lille.

Boss Archie Norman said M&S is the biggest retailer of sandwiches in the city but lorries are being turned away because of ‘byzantine’ regulations

Boss Archie Norman stated M&S is the largest retailer of sandwiches within the metropolis however lorries are being turned away due to ‘byzantine’ rules

Norman said most sandwiches have a shelf life of 48 hours and any delays mean sell-by dates quickly expire

Norman stated most sandwiches have a shelf lifetime of 48 hours and any delays imply sell-by dates shortly expire

Taken throughout the 12 months, Norman estimated that 1,000 tons of meals could be wasted due to EU border controls on the Continent and Eire inflicting delays or lorries to be turned away if they don’t have the right documentation.

Norman stated most sandwiches have a shelf lifetime of 48 hours and any delays imply sell-by dates shortly expire.

‘The French scenario could be very threatening to our enterprise,’ he informed The Mail on Sunday from one of many firm’s shops in Dublin.

‘We promote extra sandwiches in Paris than anyone. It’d sound absurd, the French consuming British sandwiches, however they’re very talked-about.

Taken across the year, Norman estimated that 1,000 tons of food would be wasted because of EU border controls on the Continent and Ireland causing delays or lorries to be turned away if they do not have the correct documentation.

 Taken throughout the 12 months, Norman estimated that 1,000 tons of meals could be wasted due to EU border controls on the Continent and Eire inflicting delays or lorries to be turned away if they don’t have the right documentation.

‘While you hear about this stuff, you assume, “That’s simply individuals whingeing. Certainly, they’ll get their act collectively. Certainly they only want the appropriate documentation.”

‘However, if you really perceive what’s occurring… in a single case a driver had a ham sandwich in his cabin. They stated “That sandwich is just not on the checklist” so that they informed him he couldn’t get by way of.’

The M&S chairman has already written to Brexit Minister Lord Frost to highlight the myriad complexities of the situation

The M&S chairman has already written to Brexit Minister Lord Frost to focus on the myriad complexities of the scenario

Sure, they actually do love le BLT

The M&S sandwich has lengthy been a nationwide obsession for the British. Immediately, the retail group’s chairman reveals that the standard lunchtime staple can be a success in France – making the chain probably the most profitable retailer of sandwiches in Paris.

The BLT (Bacon, Lettuce and Tomato) is the top-selling kind out of the handfuls on provide, standard with Parisians who don’t have time for an extended lunch in addition to British vacationers and expats on the lookout for a dependable style of house.

The retailer has had a chequered historical past of retailing in France, first pulling out altogether in 2001 earlier than returning in 2011, solely to cut back as soon as extra.

Now, by way of two franchise companions, the retailer has a agency foothold within the French capital and M&S Meals shops are a well-known sight in busy streets and railway stations.

However that presence is below menace from strict border controls that delay or block contemporary merchandise from coming into the nation.

There have been reviews of empty cabinets earlier within the 12 months, and the scenario has failed to enhance, casting doubt on the retailer’s makes an attempt to maintain its relationship with France alive.

He stated in one other case, a single web page of a 720-page pack of paperwork – which should all be offered in bodily type on the border by every lorry – was printed within the fallacious color font and the motive force was turned away.

‘Why would you try this should you don’t have a very bureaucratic mindset otherwise you’re not simply being intentionally obstructive?’ Norman stated.

He stated the corporate had initially put delays in January and February all the way down to ‘teething issues’. However he added: ‘Sadly that hasn’t improved.’

The corporate has referred to as an emergency assembly with its 700 British and European meals suppliers to debate radical measures, prone to embrace shifting some manufacturing out of the UK, Norman stated.

The M&S chairman has already written to Brexit Minister Lord Frost to focus on the myriad complexities of the scenario. It’s understood the letter has since been circulated ‘at a really senior degree’ throughout the European Fee.

He stated M&S enterprise in France, which is restricted to meals shops, was now ‘very, very challenged’ whereas the scenario in Eire will worsen on October 1 except a plan by Lord Frost to divert catastrophe succeeds.

‘In October, the Northern Eire Protocol comes into operation so what applies now within the Republic, may also apply in Northern Eire. When that occurs will probably be very apparent to all of the residents of Northern Eire that they’re now not a part of the UK relating to the meals provide chain,’ stated Norman.

‘I’m not being important of the [UK] Authorities. I’m being very important of the Irish Authorities and the stance the EU is taking. I believe the British Authorities is attempting to do their finest. We’ve got the most secure meals provide chain on the planet.

‘The needs of the customs union is to forestall product that doesn’t adjust to EU requirements coming in – and there’s no threat. That is purely border forms.

‘It’s what occurs if you ask border officers to implement a algorithm when they’re in all probability not consultants within the topic of meals security so they only go by the letter of the foundations.’

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