Not many people know this, but nine out of ten marketing and advertising professionals plan to incorporate YouTube as a social media platform in their strategy. This was a statistic from December 2021, and we expect that the number has only increased since then. Therefore, when it comes to YouTube, marketing and advertising professionals need to capture and hold the audience’s attention. One of the best ways to do so is by fostering a community and building on the connection with the viewers. According to YouTube’s creator academy, it can be noted that having a loyal community of viewers and followers, can help any given content creator or influencer or an inspirational YouTuber the impetus to grow through their social media following. By having an active community, they can give content creators or aspirational YouTubers solid and workable feedback. After that point, content creators will be able to improve their content – this is very much favorable for the YouTube algorithm. It is always rewarding to see your channel grow while also having a strong community for any community to lean on for support. This article will tell you how you can get your own community tab so that you, as an aspiring content creator will be able to foster relationships and grow as a YouTuber.
The YouTube community tab is basically a place where content creators can interact with each of their fans. This goes beyond the scope of a simple video – the community tab is all about building healthy and organic relationships based on honesty and authenticity. The community tab will be constantly updated when any fan will comment, share a gif, or polls. On the other hand, the content creator or aspiring YouTuber can also post various polls, quizzes, or questions that can be responded to by their fans. To get a community tab on YouTube, there are a few criteria a content creator needs to meet and they are as follows:
- The content creator or YouTuber needs to have more than 1000 subscribers
- The 1000 subscribers need to be present on the YouTube channel for a week.
After reaching this milestone, the community tab should appear automatically for the given YouTuber or content creator. However, in case the community tab does not show up automatically, the content creator or aspiring YouTuber will need to mosey on over to the custom channel option to manually activate the community tab.
Once you have the community tab, all a content creator or a YouTuber needs to do is start posting so that they can interact with their fans. Creating a post is simple and straightforward – if you are familiar with posting on any other social media platform, you can easily post on the community tab on YouTube. In case you are not familiar with it, here are the steps to post on the community tab on YouTube:
- Sign in to your YouTube account
- Go on over to the top of the page, and click on “upload”
- After clicking on “upload,” click on “create a post.”
- Then you can post a poll, text, gif, or image. You can also mention another YouTube channel’s name by typing in their YouTube channel’s name after an @ symbol.
- Finally, you can click on “post.”
You can easily find a creator’s community tab on their page. But an outsider or a subscriber will only be able to view it as long as they have their community tab section enabled. From all the heads, such as “home,” “videos,” “playlists” and other tabs, the community tab can be found smack dab in the middle of the page. This is how you can access the community tab from the desktop. However, to access the community tab from your phone, you will need to download the official YouTube mobile app. Once you have logged into the YouTube app, you will then find the community tab on top of the homepage of your favorite content creator or YouTuber.
Engagement is one of the important hallmarks of YouTube channel analytics. Therefore, the greater amount of engagement your channel will get, in terms of getting more comments, likes, shares, or posts on the community tab, your channel will be able to grow at a much more rapid rate. You can post behind the scenes, to show your authentic side to the viewers. This format can also be used to show work-in-progresses and other tiny sneak peeks. You can also use the heart emoji to respond to comments, images, or gifs that you, as a content creator like. Show appreciation for your comments and subscribers – they will feel nice and then your work will also reflect a lot of engagement.
Many creators are not using their community tab to its full potential. The power to influence subscribers and talk to them is huge. This will increase engagement so that your channel will be able to flourish.