A mother-of-two who quit her corporate job to start her own business has revealed how she earned $100,000 in one month selling crystal-infused candles.
She credits Covid over the rise in popularity of crystals after the booming business made $100,000 in December 2020 – recording its biggest month of sales ever.
Janelle Palibrk (pictured), from Melbourne, launched candle brand Myles Gray in March 2019
The mother who quit her corporate job to start her own business has revealed how she earned $100,000 in one month selling crystal-infused candles (pictured of one of her products)
‘Crystals have always been popular, but they haven’t truly boomed like this,’ Ms Palibrk told news.com.au.
With the world in lockdown, she believed an increasing number of people were spending more time at home educating themselves on the ‘benefits’ of crystals.
‘This hasn’t always been explained and it made some people more timid to explore crystals,’ she said.
The working mother predicts her fragrant candle brand is on track to ‘become a seven-figure’ business in the 2021/2022 financial year.
The idea to launch her own business came to mind shortly after her dad tragically died at work from a heart attack in 2018.
‘At the time my son Myles was two and I was working my way up in a corporate career. I had high expectations for my life and wanted to show my son how important it was to work hard and chase your dreams,’ she wrote on Instagram.
The working mother predicts her fragrant candle brand is on track to ‘become a seven-figure’ business in the 2021/2022 financial year (picture of model Tahlia Skaines with the candles)
Crystal-infused candle brand Myles Gray launched in March 2019 – but it wasn’t until a global coronavirus pandemic she saw a huge spike in sales
Before her father’s death, Ms Palibrk said her parents would babysit their grandson Myles ‘a lot’ while she worked.
‘My dad would always tell me how important spending time with Myles was, that if he could go back in time, he would change how much he worked when we were little and he would spend way more time at home,’ she recalled.
‘He was always so supportive of my decisions but he would always remind me that “time was not refundable”.
‘When he died, I couldn’t get that conversation out of my head.’
And so she quit her corporate job after her dad’s funeral.
‘I began meditating every day to work through my grief and keep my mind busy. I used crystals in the meditation as I have been drawn to crystals since I was a child,’ Ms Palibrk said.
The mother said she noticed how much crystal healing improved her mental health and healing through grief.
‘I created a candle for my mum to help her with her grief, I made it smell like her house did when it was filled with flowers after my dads funeral,’ she said.
The crystals are matched according to the meaning and fragrance of each candle
The mother credits Covid over the rise in popularity of crystals after the booming business made $100,000 in December 2020 – recording its biggest month of sales ever
She infused the candle with rainbow moonstone and black tourmaline – a candle she now calls ‘Navre’, which means the ‘candle of healing’.
‘This was the start of our small business that has grown into something I am so proud of, it allows me to work authentically with products I am so passionate about and balance my life to spend as much time with my children as I can,’ she said.
‘I can’t imagine going back to a life filled with work and barely seeing my babies and I am so passionate about building a company that will support women, mostly mothers who want that balance too.’
The crystals are matched according to the meaning and fragrance of each candle.
‘We hand pour all of our candles, cleanse our vessels and bring you the world’s best, ethically sourced crystals. We have felt the power of crystal energy improve our life and our fertility,’ she said on her website.
‘Each candle is soulfully created with intent and purpose, our scents are matched to each crystal’s healing properties to offer unprecedented power and magic.
‘As our business grows, we will always be connected to our purpose, to bring crystal healing into your home and assist you during times of need.’