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Since the outbreak of the “Al-Aqsa Flood” and the escalation of the Palestinian-Israeli confrontation, Turkish statements have automatically aligned with it, as it was noted at the beginning of the confrontation that the official Turkish position was based on the principle of self-restraint, and an attempt to balance its dealings with both sides of the conflict, and to choose a position of neutrality, offering to mediated between them.
However, with the occupying entity’s insistence on prolonging the war on the Gaza Strip – and its continued targeting of civilians, including children, women and the elderly, and the focus of its air strikes on bombing schools, hospitals and civilian buildings – the Turkish position shifted to align with the Hamas government, and statements by Turkish officials and politicians poured in against this. Systematic brutal practices.
The Turkish President declared, clearly, that Israel is a terrorist state, carrying out a systematic process of genocide against the Palestinians, and that its war on the elected Hamas government in the Gaza Strip is the most despicable attack in the history of humanity, and that these brutal practices are carried out with the absolute support of the West and the United States of America, He accused the United Nations, the Security Council, and all international organizations that fall under their banner of impotence and blindness when it comes to killing Muslims.
The Turkish response to the developments of the “Al-Aqsa Flood” did not stop at condemning statements, directing accusations, and describing the actions carried out by the Israeli occupation army, but it began taking legal action in partnership with more than two thousand lawyers representing human rights organizations from various parts of the world with the aim of isolating Israel internationally. Ensuring that its political and military leaders are tried before international courts; Because of the crimes they committed against the Palestinian people.
The Turkish position changed and the Israeli entity was shocked
Israel, for its part, was surprised by the violent turn of the Turkish position against it, especially since it was on the verge of success in restoring the two countries’ political and military relations to their previous state after the meeting that brought together President Erdogan and the Prime Minister of the occupying entity, Benjamin Netanyahu, in New York on the sidelines of the General Assembly meetings. To the United Nations late last September.
It came as the first fruits of the visit previously made by the Israeli President to Turkey in May of last year, a visit that the occupying state considered a good beginning that could be built upon to resume the intimate relations that had long linked the two countries, especially since it came after a political rupture between the two countries that extended for five years. Ten years after the Israeli attack on the Turkish aid ship “Mavi Marmara”, which was on its way to deliver relief aid to the besieged Gaza Strip in 2010, which resulted in the killing of nine Turkish activists by Israeli army gunfire on board the ship, while another died in 2014 after… He spent four years in a coma.
The “Al-Aqsa Flood” destroyed the dreams of the occupying state about the possibility of restoring its normal relations with Turkey, taking into account the fears that have long haunted its leaders regarding President Erdogan’s position in absolute support of the elected Hamas government in the Gaza Strip, and his firm position on the status of Jerusalem and the Al-Aqsa Mosque.
These are fears that have proven to be true with the continuation of the “Al-Aqsa Flood” and Israel’s insistence on prolonging the war. Escaping from acknowledging the defeat of its invincible army, and seeking to achieve any victory on the ground, even if it was false, in order to save face and nothing else.
Israeli media manipulation and defamation of Türkiye
Israel is well aware that the rise in the popularity of the Turkish President on both the Arab and Islamic levels means that it is difficult to restore the momentum of its relations with Turkey again, and to return them to what they were before the outbreak of the “Al-Aqsa Flood,” at least in the short term. Hence the media manipulation, which aimed to distort the image of The Turkish political leadership, creating a state of doubt and mistrust about the Turkish position, and spreading frustration in the hearts of Arab and Islamic public opinion, the first to appreciate the efforts of the Turkish President as he is the only one who took this clear and frank position towards Hamas and its valiant resistance.
The occupying entity circulated dozens of pictures and false news indicating the presence of undeclared Turkish official and popular support for the occupying state, and a persistent effort on its part to raise the morale of its soldiers, in contrast to the fiery statements made by its leaders in the media day and night.
Popular demands to boycott Mehmet Efendi’s products
Everyone was surprised by the widespread publication of pictures of some occupation soldiers carrying the products of the most famous coffee production company in Turkey, which is known as “Mehmet Efendi Dry Coffee” or “Kuru Kahve Mehmet Efendi,” as the Turks pronounce it, and underneath it was written, “A gift from Turkey to raise… “The morale of our soldiers.” The news accompanying the pictures explained that the aforementioned product is being distributed to the Israeli army by one of the relief centers in Israel, to support their aggression against Gaza.
The Turkish citizens who decided to boycott the products of all companies supporting the occupying state became angry, and popular demands poured in to boycott the company and completely refrain from dealing with it or buying its products after it revealed its Zionist identity in support of the Israeli entity, demanding that the company issue an explanation about what is being circulated on social media. Before the crisis worsens.
Mehmet Efendi Company confronts Israeli lies
The company, for its part, quickly issued a statement in which it explained that its products are exported to more than sixty countries around the world, and that it is proud of the spread of its products bearing the name “Made in Turkey” worldwide, a statement that increased the ire and anger of the Turks, especially since the company’s statement He only mentioned the number of countries to which Turkish coffee is exported without mentioning their names, which they considered evidence of the validity of the Israeli allegations and the weakness of the company’s position, so that the campaign against it increased in ferocity, until it reached the point of directing insults at those in charge of it, which forced the company to issue another statement denying it. It categorically contains the Israeli lies, confirming that it does not donate to the Israeli occupation army, and explaining that it has not exported any of its products to the occupying state for nearly a year and a half, and stressing that it sides with the Turkish position on both sides: official and popular, and condemns the occupation’s practices against civilians in Gaza, Confirming her intention to file a lawsuit against those who carried out the defamation campaign and distorted her reputation.
Trying to undermine the Turkish government and falsify the facts
Not only did Israel distort the reputation of one of the largest and most famous Turkish companies in its field – which has been operating in the local market for more than one hundred and fifty years and has become famous throughout the world – but the Israeli media went further than this, as news was circulated talking about the establishment of the government. Turkey sent a ship loaded with tons of food to Israel, to support its position in the war on Gaza, which sparked a wave of popular anger that prompted the Presidency’s Anti-Disinformation Center this time to intervene through an official statement, in which it denied the existence of any relationship between the aforementioned ship. The government, or sending any relief support to Israel.
The statement explained that the shipment referred to in the news circulating on social media, and which was actually delivered in Israel, came from one of the private Turkish companies working in the field of export, and that the shipment was contracted between the two sides before the outbreak of the “Al-Aqsa Flood.”
Mehmet Effendi and other Turkish companies find themselves in the crosshairs of the lies of the Israeli occupation state, which seeks to distort the Turkish position and cast doubt on it, and to pay with their reputation for their country’s support for the Palestinian right and its rejection of the brutal practices carried out by the occupying entity against innocent civilians.
