Tequila exports to Qatar increased 552% between January and August this year

Guadalajara, Jalisco. The most representative drink of Mexico, the tequilawill be present at Qatar during the Soccer World Cup to be held next November.

Because Qatar is one of the markets with the highest purchasing power in the world and imports 80% of the products it consumes, companies in the food sector supported by the Council of Industrial Chambers of Jalisco and the Ministry of Economic Development (Sedeco), have carried out various trade missions to that region of the world.

And although the native population is not the target market due to its consumption restrictions, the purchasing power of tourists who visit the countries of the Middle East and, mainly because of the world sporting event, represent an important potential market for tequila.

According to statistics from Tequila Regulatory Council (CRT), from January to August 2022 (prior to the World Cup), tequila exports to Qatar They increased 552% compared to the same period of 2021, going from 25,993 liters sent to that country in the first eight months of last year to 169,519 liters exported in the same period of this 2022.

By class, the tequila The preferred tequila in that country is reposado, whose exports amounted to 82,260 liters, followed by white tequila with 72,517 liters and aged tequila with 14,742 liters exported from January to August of this year.

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